The Moon Card
I love cards — creative ones, tarot, and the custom cards we design to tell stories and spark imagination. This piece carries a special weight — it was the very first card I ever designed. Beyond its visual elements, it represents a beginning: the courage to put imagination into form and the freedom to let […]
Cereal Branding – Logo, Packaging & E-commerce
ObjectiveDevelop a premium brand identity for a Vancouver-based cereal mix company, highlighting quality ingredients and an innovative approach to breakfast. RoleDesigner & Developer. ProcessI created a comprehensive branding strategy that included a captivating logo, vibrant packaging, and engaging marketing materials. To complete the brand presence, I designed and developed an e-commerce website, giving the brand […]
Reflexions (Hidden Marks)
A collection of four mirrored portraits of women, each embedded with subtle, almost imperceptible symbols. These hidden marks blur the line between what is visible and what is concealed. Even I, the creator, can no longer easily trace them.
King Cone – Branding, Storytelling, Design & Development
ObjectiveBring new energy to King Cone’s brand and online presence while celebrating the tradition, quality, and family values behind their signature waffle cones. RoleDesigner & Developer. ProcessI designed a vibrant, 10-page website that tells the story of the family business — from its nostalgic roots to its signature products. Alongside the site, I refreshed the […]
Contrast
A series of four digital artworks, each anchored in a single colour — blue, red, yellow, and black — set against backgrounds featuring the word contrast translated into multiple languages. The collection reflects on how every corner of the world faces struggles, yet the weight of those struggles is not equally shared. Created as both […]
Beyond Beige – Rebrand, Web Design & Development
ObjectiveRedesign Beyond Beige’s website to reflect the sophistication and creativity of their award-winning interior design work. RoleDesigner & Developer. ProcessI collaborated closely with the client to create a fluid, non-conventional layout from scratch. Each section — from team profiles and project galleries to the homepage and awards page — was crafted with attention to detail, […]
Valiant Solutions – Custom Website & CRM Integration
ObjectiveBuild a custom WordPress website that expanded brand visuals, streamlined recruitment, and enhanced client management through CRM integration. RoleDesigner & Developer. ProcessI designed and developed a fully customized WordPress site that integrated seamlessly with Pipedrive CRM. Key features included a multistep job application form to simplify recruitment, expanded brand visuals to strengthen identity, and SEO-ready […]
Forty-in-40
To celebrate my 40th birthday, I embarked on a creative journey I could title ‘Sweet Obsession Post Pandemic.’ Instead, I called it Forty in 40. For 40 consecutive days, between October 12 and November 22, 2020, I unleashed a burst of artistic energy by releasing a song and illustration each day. This immersive project became […]
Smashing Fears
I was looking for a podcast on fears for entrepreneurs. As you know, I have a friend struggling with that…and I couldn’t find it. So, yeah. I created one. And I hope I find my answers to these questions: Why? What the fuck is holding us back?! Well, for me it is a drama. And […]
Joy Wisdom – Branding, Web Design & Development
ObjectiveCreate a brand and WordPress website that reflect Joy Wisdom’s unique vision and values as a spiritual coach, medium, and intuitive reader. RoleDesigner & Developer. ProcessI collaborated with KIAI Agency on the branding and created a WordPress website that communicates Joy’s approach to spirituality and personal growth. The design used a vibrant palette and thoughtful […]